Embrace the spirit of adventure with today’s #WeSellJoy, featuring extraordinary travel experiences that spark connection, discovery, and renewal.

From immersive cultural journeys to South America to nature- or animal-based retreats in BC, each offering is thoughtfully designed to go beyond the ordinary and inspire joy in transformative ways. Best of all, these experiences come from women-owned and women-led businesses in BC!

Follow WeBC on Instagram to discover other women-owned businesses you can support from all over BC and enter to win our WeSellJoy prize pack! Learn more >>>  

MEET THE FEATURED BUSINESSES

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Finisterra Travel

Location: Vancouver

Finisterra Travel is a female-owned travel company that crafts extraordinary journeys for the curious and the bold—travellers who seek connection, authenticity, and meaning beyond the guidebooks and Instagram. Founded in 2012, Finisterra specializes in small-group adventures and custom itineraries that celebrate culture, nature, and community. From hiking through remote mountain villages in Peru to sharing stories over chai in India, every Finisterra experience is carefully created to expand horizons and forge genuine human connections.

Small groups are led by passionate travel experts who believe in the transformative power of exploration. Finisterra partners with women’s cooperatives, local guides, artisans, and organizations to create immersive, responsible travel experiences that benefit both travellers and the places they visit. Whether it’s a women’s retreat in Kerala, a cultural tour in Kyushu, or a creative workshop in Morocco, each itinerary blends adventure, comfort, and a sense of wonder.

Finisterra Travel invites you to go beyond the ordinary, to wander purposefully, connect deeply, and discover the world (and yourself) in new ways. Because at Finisterra, travel isn’t just about where you go, it’s about how it makes you feel, and the stories you bring home.

Learn more and connect with Finisterra Travel

Website: Finisterra Travel

Instagram: @finisterratravel

Facebook: @FinisterraTravel

LinkedIn: @finisterra-travel

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FarOut Wilderness

Location: Sooke

We are an outdoor adventure travel company specializing in overland vehicle rentals and tailor-made itineraries in British Columbia. We use our local knowledge and experience to transform your ideas into an authentic and unique adventure.

Our self-drive itineraries allow you to explore off the beaten track at your own pace. We provide you with the resources to re-connect with nature and most importantly each other.

All our vehicles are fully insured for driving on unpaved roads and are equipped with a rooftop tent, camping equipment and GPS Messenger service. Our overland camper rentals and customized itineraries provide you with the equipment and knowledge required for a once-in-a-lifetime road trip.

Learn more and connect with FarOut Wilderness

Website: FarOut Wilderness

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LatinHeart Travel

Location: Kelowna

LatinHeart Travel is operated by Lorena Nassiff Nolan, whose international travel expertise and deep knowledge of Latin American destinations enable the delivery of exceptional experiences.

Choose from our featured itineraries, or we’d love to craft a personalized itinerary just for you; designed around your travel style, interests, and pace.

Learn more and connect with LatinHeart Travel

Website: LatinHeart Travel

Instagram: @latinhearttravel

Facebook: @LatinHeart Travel

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River Haven Farm Ltd.

Location: Pitt Meadows

Nestled along the river in Pitt Meadows, River Haven Farm is a sanctuary where joy takes the shape of connection between people, horses, and nature. Through equine-facilitated conscious leadership, mental wellness, and team-building programs, we help individuals and organizations slow down, breathe, and rediscover what truly matters.

From corporate retreats that spark authentic collaboration to wellness gatherings and women’s circles that invite reflection and renewal, every experience at River Haven is intentionally curated to bring people back to themselves. Our gentle herd of horses—each with a unique story and spirit—serve as powerful mirrors, helping guests cultivate trust, presence, and emotional well-being.

This season, the joy we “sell” isn’t found on a shelf. It is felt in the quiet moments shared with a horse, the laughter of teammates around a fire, and the gratitude that lingers long after leaving the farm.

When you shop local and support River Haven Farm, you’re giving the gift of joy, healing, and human connection—something the world needs more than ever.

Learn more and connect with River Haven Farm Ltd.

Website: River Haven Farm Ltd.

Instagram: @riverhavenfarm

Facebook: @RiverHFarm

LinkedIn: @lynn-moseley-leadership

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Island Trails Ecotours

Location: Victoria

Ecotours Adventures: Hiking, Sightseeing, Wildlife Spotting… discover the real, wild and beautiful Vancouver Island. With your naturalist guide, you will embark on a journey to find all the wonders that lay ahead, for a day trip or a multi-day excursion.

Our unique itineraries showcase the natural beauty of Vancouver Island, and our knowledgeable guides will provide an in-depth educative and interactive experience.

Learn more and connect with Island Trails Ecotours

Website: Island Trails Ecotours

Instagram: @islandtrailsecotours

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“Shopping local keeps joy close to home. It sustains small businesses like ours that pour heart, purpose, and community into every experience. When you support local, you’re not just buying a product—you’re investing in connection, wellness, and the people who make our communities vibrant and resilient.” – Lynn Moseley, River Haven Farm Ltd.

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Would you like to have your business featured?

Between November 17–December 15, post a photo of your product, service, or festive setup, tag @WeBC, and use #WeSellJoy2025 in your post to tell us how your business spreads joy locally. Your post could be featured on our stories!

Make sure you’re subscribed to our eBlasts and following us on social to follow along and discover other amazing women-owned businesses to support!